Dropbox Business simplifies the way the engineering firm develops and builds new products for some of the world’s largest corporations.
Brooklyn-based HappyFunCorp was founded to help New York-area startups conceptualize, design, and engineer successful products. But the team soon realized that its services would appeal to bigger companies too, leading to jobs building new apps for enterprise clients like American Express, Con Edison, and Estee Lauder. Collaborating with those customers, however, required steps that were anything but fun: product feedback loops were often too complex to conduct over email, chats, and exchanges of zip files. This often led to version confusion over important assets like design files and wire-frame models. The problem snowballed when working with larger clients facing many stakeholders and long due-diligence processes. “It became unwieldy because we generate so much content, especially when defining a product,” says Co-founder Ben Schippers. HappyFunCorp decided to turn to the cloud, choosing Dropbox Business after the company concluded it was the most adaptable solution for collaboration across devices and platforms. “We needed a meeting of the minds in the digital world, so we could say ‘this is where everything lives,’” Schippers says.
“When building a new product, it’s easy to get lost in the amount of content being generated. But clients can come on that journey with us because Dropbox Business keeps everything organized.”
Today, the company manages its product design process entirely using Dropbox folders. When HappyFunCorp lands a new client, the team sets up three shared folders to kick off work with the customer. One is a workspace for sales execs and product managers to determine market fit, scope out concepts, and gather copyright documents. Designers and developers collaborate through a second folder that allows them to maintain version control of Sketch and Photoshop files as they finesse mock-ups. And engineering and architecture teams share large programming files in the third folder. Quality assurance happens much faster now as changes are updated across devices in real time thanks to Dropbox’s sync engine. HappyFunCorp can share the journey of launching a new product with the client in clear, manageable steps, says Co-founder Will Schenk. “Instead of sending assets back and forth, we simply refer to the right folder,” says Schenk. “Everyone is organized in a consistent way — they know exactly where to go.” HappyFunCorp says budgeting is easier now, too, as shared folders and the Dropbox badge have eliminated version control issues when working in Excel spreadsheets. “Knowing who else is in a document and being able to update to the latest version becomes unbelievably helpful,” says Schenk. With Dropbox Business, employees can also work on the go from any device. “I often don’t bring a laptop to client meetings, because I can pull up a design or invoice from Dropbox on my phone, and it’s less distracting,” Schippers says. And customized permission levels on folders ensure that only the right people are viewing proprietary customer assets and internal business files. “The ability to make sure only a subset of people have access content is amazing,” says Schippers.
“The sync capabilities and version control of Dropbox Business remove confusion when we collaborate, and that becomes a huge competitive advantage.”
While HappyFunCorp is scaling quickly as it takes on larger clients, the company says projects have actually become simpler using Dropbox Business. “We’ve saved an incredible amount of time having multiple authors edit a single document,” Schenk says. “We can focus on solving problems for customers, instead of just trying to get on the same page to start the conversation.” Dropbox Business has also allowed HappyFunCorp to keep IT lean so that the company can stay focused on its core engineering design business. “Dropbox Business vastly simplifies the way we think about our infrastructure, and our costs have been dramatically reduced,” Schippers says. As a co-founder with many responsibilities, Schippers says Dropbox Business scores big points for integrating seamlessly with HappyFunCorp’s existing workflow and tools. “Whatever hat I’m wearing, Dropbox doesn’t require me to change how I work,” he says. “That’s a huge advantage.”