Sr. Product Marketing Manager, Mobile

New York, NY

Company Description

Dropbox is the world’s first smart workspace that helps people and teams focus on the work that matters. With more than 600 million registered users across 180 countries, we’re on a mission to design a more enlightened way of working. Dropbox is headquartered in San Francisco, CA, and has 12 offices around the world.

Team Description

Our Marketing team sets product positioning and strategy, manages product launches, and gathers customer insights. We’re responsible for maximizing our products' potential, in order to delight our users and help Dropbox grow. We partner with teams across the company, including Product, Sales, and Engineering.

Role Description

Senior Product Marketing Managers are responsible for planning and executing initiatives to drive awareness, understanding, and growth of Dropbox in key markets. They are business partners to the product team, as the team develops tools from conception to rollout and beyond. PMMs represent the customer voice, set and execute go-to-market strategies, and promote products throughout the customer lifecycle. And, they’re responsible for setting and tracking targets.

Responsibilities

  • Assemble clear definition of customer needs, market trends, and competitive developments.
  • Assess market fit and define future product posture to inform product development and product investments.
  • Drive market segmentation and persona development, ensuring it is built upon primary audience research.
  • Develop clear and concise product positioning, associated product messaging, and value proposition.
  • Build compelling content, including product roadmaps, launch collateral, analyst presentations, and more.
  • Serve as a strong product advocate for both internal teams and the external market, across events and analyst relations.
  • Ensure clear alignment across business partners including Product Management, Engineering, Design, Sales, Brand, Communications, and more.

Requirements

  • 6+ years of work experience, with 3+ B2B or B2C in product marketing, including SaaS companies with a mobile product portfolio.
  • Strong marketing competencies across strategic planning, segmentation, positioning and messaging, content creation, and storytelling.
  • Experience defining market requirements and assembling customer centric requirements for Product Management teams.
  • Excellent cross-functional collaboration abilities, ability to lead with influence.
  • Experience working closely with Product Management, Sales, Engineering, and Communications teams.
  • Excellent interpersonal skills (written, verbal, visual), both for internal audiences and customer-facing messaging.
  • Strong analytical abilities, with demonstrated capabilities interpreting data and qualitative research and distilling into actionable key takeaways.
  • Bonus if you have an MBA, but it’s not required.

Benefits and Perks

  • 100% company paid individual medical, dental, & vision insurance coverage
  • 401k + company match
  • Market competitive total compensation package
  • Free Dropbox space for your friends and family
  • Wellness Reimbursement
  • Generous vacation policy
  • 10 company paid holidays
  • Volunteer time off 
  • Company sponsored tech talks (technology and other relevant professional topics)
Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, Latinx, Pridebox (LGBTQ), Vets at Dropbox, Women at Dropbox, ATX Diversity (based in Austin, Texas) and the Dropbox Empowerment Network (based in Dublin, Ireland).

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