How smarter document management fuels creative flow
Every creative project generates valuable knowledge—drafts, feedback, briefs, ideas—but much of it gets lost in scattered files. The latest Gartner® report, "The evolving creative knowledge cycle: How AI and document management are reshaping the way teams create" report explores how AI and document management systems can close that gap.
By embedding intelligence into how teams capture, curate, circulate, and converse, creative work becomes searchable, shareable, and far more impactful. Learn about strategies that help teams spend less time searching for files and more time shaping ideas.
It’s not another tool to learn, it’s a blueprint for creating the kind of flow every modern creative team needs.
Capture what matters, automatically
AI-powered tagging turns scattered files into organized, searchable assets—so creative ideas never get lost.
Curate for context and quality
Keep work accurate, trusted, and on-brand with automated metadata and consistent creative standards.
Circulate ideas that drive results
Connect people, feedback, and assets to reuse and evolve work faster across every project.
“My favorite part about Dash is using the stacks to manage projects, as well as compile all of the information online to better catalogue my content and ideas.”
Daniel JacksonFounder, Embassy InteractiveFrequently asked questions
This research goes beyond IT—it highlights how document management can help creative and marketing teams unlock their institutional knowledge, strengthen collaboration, and accelerate delivery.
The report explains how advanced AI—like metadata tagging, automated classification, and contextual search—turns content chaos into clarity, without disrupting how teams already work.
Because every brief, deck, or draft holds lessons for the next. When teams can easily find and reuse what’s already been created, they move faster and deliver more cohesive, impactful work.
Dropbox builds on the four-part model—capture, curate, circulate, and converse—through Dash and Stacks, embedding those principles directly into the creative process.
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