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De Nieuwe Zaak's Key Results

Heightened efficiency and productivity

Increased flexibility in workflows

Improved customer experience

The Challenge

Shopping for the right technology

As a one-stop shop for e-commerce, De Nieuwe Zaak employs a broad array of IT and web marketing specialists. Teamwork across these functions is absolutely critical to ensure the end-to-end success of clients’ online sales channels. Yet internal collaboration proved challenging given the distributed and cross-functional nature of each client team, which consists of a project manager, up to 35 marketing experts, web shop developers, and optimization specialists. Sharing information and ideas with clients in a collaborative environment is equally important at De Nieuwe Zaak. As Director and Co-Owner Jeroen de Jong explains, “Our mission — to create more web business for our clients — requires close and collaborative partnerships. We need to listen carefully to their unique needs and work together to customize a web shop that continually attracts their target audience and grows their business.” To keep team members connected, De Nieuwe Zaak initially relied on an internal server for file sharing. But according to de Jong, the drawbacks outweighed the benefits. “Version control was a big issue,” he recalls. “We had to check via email or phone to make sure we were working with the latest version of a document.” The idea to use Dropbox Business came from a client — and immediately proved to be a smart move. “With Dropbox Business, we found an affordable solution that instantly solved our version control and security issues,” says de Jong. “Setup didn’t require IT expertise, and collaborating is now a simple process. Dropbox Business is easy to implement, easy to use, and easy to understand.”

“With Dropbox Business, our team members can collaborate more easily with each other and clients. That helps us provide a better experience for clients that keeps them happy and helps make sure they stay customers.”

The Solution

Optimizing workflows with mobile access

Today, the e-commerce professionals at De Nieuwe Zaak have Dropbox Business installed on their laptops, tablets, and smartphones — providing anytime, anywhere access to the latest files. As a result, they can stay in sync and work together more seamlessly. “Dropbox Business gives us newfound mobility to work more efficiently and create more flexible workflows that boost productivity,” adds de Jong. Mobile access is also playing a big role in strengthening client relationships at De Nieuwe Zaak. Using Dropbox Business, web shop designers can easily share their preliminary creations with clients and quickly capture client feedback. Marketing experts can work more closely with clients to tune campaigns and meet e-commerce goals. And optimization specialists can quickly share documents that give clients timely insight into their webshops and SLA performance. “With Dropbox Business, our team members can collaborate more easily with each other and clients,” says de Jong. “That helps us provide a better experience for clients that keeps them happy and helps make sure they stay customers. That’s even more important to us than getting new customers.”

“Our data is the foundation of our business, and I know that it is safe with Dropbox Business.”

The Results

A safe, secure solution

Safeguarding all of its data, documents, and client agreements is a top priority for De Nieuwe Zaak. According to de Jong, “As a company and a software provider, we depend heavily on all of our data and client materials. If we lost any of that, we wouldn’t be able to function.” With Dropbox Business, the company gets turnkey access to business-grade security that automatically backs up the latest version of its files. For an extra layer of security, the company also relies on Dropbox Business to provide authentication through the two-step verification feature, which lets users proactively protect their accounts wherever they go. Confident that its files are now secure, De Nieuwe Zaak can focus on what matters most — serving clients. “Our data is the foundation of our business, and I know that it is safe with Dropbox Business,” adds de Jong. “Even if there was a fire or other disaster, we’d still be able to access our data — and run our business.”